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AI Agenda 2024: eCommerce Priority Pulse

VIRTUAL DRESSING ROOM

One-size-fits-all doesn’t work for fashion. Or eCommerce models

Virtual Dressing Room solves one of the biggest hassle in online fashion shopping. Help your shoppers view products on models that are most similar to them.

A Gartner MQ Leader for the 5th consecutive year

Forrester Wave Strong Performer in Experience Optimization

A G2 Leader in Personalization Engines

A TrustRadius leader in both A/B Testing and eCommerce Personalization

Virtual Dressing Room:  
Remove Apprehension -> Increase Conversions

Unhappy Customers. High Logistics Cost.

Enable visualizing products pre-purchase to boost trust and increase conversions.
Reduce returns, save time and maximize customer delight.

eCommerce Sites Come Alive with the Virtual Dressing Room

Let customers discover your products and engage with it - all while enjoying the AI styling suggestions based on their tastes and preferences.

Allow shoppers to style outfits and discover products that interest them. Give them the freedom to uncover hidden products and boost conversion.

Let the customers pick models that closely resembles their original size, shape and ethnicities to give it a more realistic appeal. Decision making just got easier.

Give your shoppers a free AI personal stylist that recommends products based on their preferences. Engage shoppers and improve CX.

Create exciting promotions for seasonal collections and improve the product buying process.

With our virtual dressing room tech, retailers have seen

1.5x

Increase in
conversion rate

23%

Uplift in Average Order Value (AOV)

40%

Increase in engagement rate

Improved eCommerce experience for shoppers and your teams

Dressing Room uses a class of AI machine learning frameworks called Generative Adversarial Network (GAN) to create realistic images of products on models. 

The Dressing Room model library contains diverse models of different ethnicities, shapes, and sizes - giving shoppers a lot of options to pick models most similar to them. 

The AI enables shoppers to mix and match products,
curate their own outfits, and view it on models like them in real time. 

The tool allows shoppers to visualize the outfit just how they’d want - whether it is tucking in a top or seeing the model in a certain pose or in front of a custom background. 

The Dressing Room tool can be added to the eCommerce site with the interface and model customizations set by the retailer.  

The tool’s dashboard allows retailers to easily find key insights like most selected models, outfit styles, engagement rate, and assisted conversion rate.

With conversion rates up by 60%, VueModel was exactly what we were looking for.

Johannes Montag

Head of eCommerce

VueModel has been a game changer for our company. We turn around images in 3 days instead of 3 weeks. VueModel has the added advantage of producing remarkably consistent output across garment.

Justin Zarabi

Director of New Business Development