AI-POWERED MARKETING PERSONALIZATION

Retain customers and increase conversions with personalized marketing content

Vue.ai helps eCommerce businesses engage better with their shoppers and bring them back to the website with omni-channel personalization.

Trusted by over 150+ retailers across the globe

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Improve marketing performance with AI-powered personalization

Vue.ai can integrate with retailers' marketing platforms to send personalized content on emails and notifications. By unifying the 360-degree profiles of every shopper with detailed product data, the AI delivers relevant content for every shopper across multiple touchpoints - making them return and convert.

Powerful AI capabilities for better marketing content

Personalized Emails

Vue.ai generates personalized recommendations inside the email at the point of open - ensuring that the products are in stock and match the shopper's latest preferences.

Personalized Push Notifications

The platform can add personalized content to push notifications for every shopper - with products that match their preferences and activity on the site.

Rich Product & Customer Data

The A.l. extracts and enhances product data that can then be mapped to shopper profiles, based on their site behavior, for highly personalized experiences.

Dynamic 1:1 Personalization

Vue.ai alters content real-time, to match every single shopper’s preferences and intent.

Customizable AI

The AI algorithms can be trained and customized for different retail strategies based on every business’s goals and priorities.

A/B Testing

The dashboard has a easy, quick way to design and run statistically significant A/B tests across the site and other shopper touchpoints.

Journey Experience Management

The platform allows for a straightforward way of creating, testing, and scaling personalized experiences across different marketing and website touchpoints.

Audience Segmentation

The platform allows segmentation of shoppers based on behavior, intent, demographics, and psychographics - and automatically adds new visitors to the relevant segments.

Business Impact Dashboard

The dashboard measures an exhaustive range of KPIs including directly attributable revenue, revenue per user, and more.

Vue.ai: AI-Powered Personalization Platform

Vue.ai is a single platform retailers can use to create personalized shopper journeys within and outside their site.

Image of the Vue.ai dashboard

Dynamic 1:1 personalization

The AI ensures every single shopper sees content they love, all the time.

One platform. Everything you need.

A single platform to effortlessly build, test and optimize personalized shopper journeys.

Enhances & generates data

Vue.ai doesn't just use data, it makes it better. The AI enhances product data and generatesrich customer profiles.

Make the AI your own

Change weightages of the algorithm, add business filters based on inventory and business goals.

AI enabled decision making

Make decisions based on high quality data. Run A/B tests, measure, optimize.

Personalized recommendations on mail that match retail goals

Personalize promotional emails
Cross-sell in orderconfirmation emails
Rescue abandoned shopping carts
Re-engage in order cancellation emails

Boost engagement and revisits by sending shoppers curated product recommendations based on their individual tastes and preferences. When you launch new collections, show the products the shopper is most likely to love to get them to the site and make a purchase. Nurture your community with exclusive content for each shopper.

The shopper journey doesn’t stop with a purchase. Use order confirmation mails as an opportunity for cross-sells. Show products that can be used with the products a user has bought - personalized to their preferences. Get shoppers back to your site even after making a purchase.

Use personalized cart abandonment emails to lead shoppers back to your website and remind them to complete their purchase. You can show other products similar to the ones they have picked if they are hesitant about their choices - or show ways of pairing the products they picked with others in your catalog if they need to be more convinced to make the purchase.

Reconnect with shoppers who have cancelled an order with other products picked just for them. Bring them back to your site, understand their intent further, and get them closer to what they were looking for and to making a purchase.

How AI-powered marketing personalization has impacted retailers

61
%
uplift in engagement with marketing personalization
58
%
increase in click-to-open rate on mail
12
%
increase in conversions with mail recommendations

*Observed in A/B tests conducted by Vue.ai customers

Vue.ai’s personalization solution integrates with the most popular email service providers

Our APIs can also be used with the ESP of your choice.

Why Vue.ai - Email Personalization

Product Intelligence with AI

Product Intelligence
with AI

1:1 personalized

1:1
personalized

 Dynamic Personalization

Dynamic
Personalization

 Customizable AI

Customizable
AI

 Built for Retail

Built for
Retail

 Easy Integration

Easy
Integration

Shoji Kimura, CFO, Vestua

Shoji Kimura,

CFO

With Vue.ai’s Personalization Suite, we saw 8x the engagement from users who had interacted with Vue.ai, compared to those who didn’t. The average basket size per order via recommendations was 40% larger than that of non-engaged users. The Vue.ai team has also been really prompt with suggestions for constantly improving results.

“Amazing product with
amazing support”

It is very easy to work with them. They are very supportive of changes, new features, and give you insights. They have been there when we needed them; in tough times during COVID they were highly supportive and helpful. They are always reaching out to see if we are ok and need more help. The product works amazingly well in giving recommendations and the API for email as well.

Santiago V, Cofounder, Vestua

Selvin Kumar, Growth Hacker,

Selvin Kumar,

Growth Hacker

We partnered with MSD and introduced elements like similar products & recently viewed items. It created a huge impact for us in terms of engagement. The majority of users had a touch point and eventually placed an order. Vue.ai’s recommendations became a game changer for Namshi in terms of engagement, touch points and conversions.

Chris Homer, Co-Founder & CTO

Chris Homer,

Co-Founder & CTO

“Vue.ai’s technology powers personalisation - Customers fill out a style profile, tell us what they like and upload mood boards from Pinterest. Then, combining Vue.ai’s technology plus our own stylists in the loop, we curate a box for them. Customers receive 10-12 items, try them and return what doesn’t work. It gives our customers convenience, freedom, privacy, flexibility and we found Vue.ai to be a very powerful addition to the platform.”

Karen Bruck

Karen Bruck,

VP Marketplace

When it comes to product discovery on an eCommerce platform, everything from our search algorithm and recommendations to what we send on our email and push notifications is important. That is why we are partnering with Vue.ai, to push the bar and introduce world standards to our platform.

Request a free demo

AI-powered marketing personalization for eCommerce retail

Custom demos typically last for 30 minutes. In this time, you can expect to:

  1. Get an in-depth understanding of the marketing personalization product and its capabilities
  2. Understand how other retailers are using this solution to achieve their business goals
  3. Discuss your unique needs and challenges

One of our experts will get in touch with you on your work email. Rest assured, we respect your privacy.

Learn how personalizing emails can help bring customers back to your site and convert.

READ BLOG POST »

Recovering Abandoned Carts
with Personalized Emails

Read about the impact retailers have seen on CTOR and conversions with A/B testing personalization on mails.

READ CASE STUDY »

Off-Site Personalization A/B Tests

Learn why 1:1 personalized emails are a must-have for your customer retention strategy.

READ BLOG POST »

Why Personalized Emails
are the Most Persuasive

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