Products in the catalog that match the shopper’s preferences and current session intent the best.
Placement: Homepage or listing pages
Business Impact: With the ‘Top picks for you’ recommendation type, a marketplace saw 11x higher product views per customer visit.

Products that are similar to the product that a shopper is looking at.
Placement: Product or cart page
Business Impact: A leading luxury brand was able to directly attribute 7% of their revenue to the ‘Similar Recommendations’ widget.

Personalized outfit options based on different themes and occasions for fashion eCommerce.
Placement: Product, category, or cart pages
Business Impact: Using Styling Recommendations, a premium lifestyle brand saw 70% higher AOV than sitewide average.

Products that are complementary to the product the shopper has chosen.
Placement: Product, category, or cart pages
Business Impact: With the ‘Complete The Basket’ recommendation, retailers have seen an increase in basket size and return visits.

Products from a particular brand, used to promote in-house or high-value brands.
Placement: Homepage, product page
Business Impact: With the ‘Brand Recommendations’ widget, a leading Indian marketplace saw a 4% increase in sitewide revenue.

Products that shoppers buy periodically - to refill supplies.
Placement: Cart page or homepage
Business Impact: With the Refill Recommendations’ widget, retailers have seen an increase in return visits and customer loyalty.