The D2C model has seen a massive uptick during the pandemic, to the point where heritage brands like Pepsi have also entered the fray. What is it about the model that has made it succeed even during times of adversity? What can retail learn from the way D2C brands approach A.I. and technology in the context of customer experience and customer retention?.
Meet the
Speakers
Rohithari Rajan
CEO, Nicobar
Vinay Singh
Partner, Fireside Ventures
Chaitanya Ramalingegowda
Director and Co-founder, Wakefit.co
Insights from leaders of direct-to-consumer brands on the nuts and bolts of D2C’s success during the times of adversity.
How do you tell your brand’s story in the most effective way?
What can retailers learn from the way D2C brands approach A.I. and technology in the context of customer experience and customer retention.
Understanding consumer behaviour - How Digital is becoming the preferred channel for D2C customers.
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