AI-Powered Personalization enables retailers to create bespoke, online experiences at an individualized level. As a result, every user gets a site experience that is tailored to their preferences! This session will focus on the importance of personalization in today's e-commerce context and how it can drive revenues for every retail business, across segments.

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Content Time
What is personalization 00:04:04
Tata Cliq’s journey with personalization 00:06:17
Namshi’s journey with personalization 00:14:41
Customer’s lifecycle 00:24:49
Successful personalization 00:29:12
Accelerated digital transformation 00:41:40
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Meet the speakers

Gitanjali Dinesh

Gitanjali Dinesh

Manager, Analytics, Vue.ai

Swarna Rethas

Swarna Rethas

Head, Solution Engineering, Vue.ai

Guest speakers

Pratik Khandagale

Pratik Khandagale

Product Manager (MarTech and Analytics), Tata CLiQ

Selvin Kumar

Selvin Kumar

Growth Hacker, Namshi.com

Key Highlights

  • A discussion on how Personalization has evolved over the years and where it stands today.
  • What does 1:1 Personalization truly mean.
  • Business impact & growth stories from retailers who have adopted AI-powered Personalization.
  • How personalization’s impact goes beyond shopper journeys and gets mapped to business impact across the customer's lifecycle.