When Vue.ai was launched in 2016, AI-based personalization was largely unheard of. Being innovators in this space, we worked as extensions of retail companies, helping them tap into the power of A.I. to demonstrate significant business impact.
We’ve distilled everything we’ve learned over the last 4 years of delivering AI-based personalization solutions to over a 100 retail innovators and leaders, into one single product - VueX. We believe that this will change the game for eCommerce.
VueX’s mission is to help retailers go beyond transactions, to build personalized customer experiences so remarkable, that they become the brand story. We understand that personalization is the only way to retain customers. And customer retention is the only path to sustained growth.
Too many personalization solutions are little more than CRMs that simply store and use the data provided to them. This is a big problem because personalization solutions are only as good as the data they are built on. VueX uses Visual A.I. to enhance and generate product and customer data. It creates rich customer profiles based on individual shopper’s preferences for a wide range of attributes.
Every individual shopper that enters your online store is looking for content that is relevant to them. This is why segmentation-based strategies and collaborative filtering fail to make a significant impact on ROI. VueX understands every individual shopper’s preferences and intent. It adjusts content real-time to ensure every shopper’s journey is unique.
When no two shoppers are the same, why should their journeys be? VueX offers retail teams a single powerful A.I. tool to effortlessly build immersive shopper journeys. eCommerce teams have everything they need to build, test and optimize journeys in a single dashboard. No code needed.
Run well-designed statistically significant A/B tests from a single dashboard. A/B tests help retailers identify winning journeys and optimize others. Retailers can set a control journey, determine traffic split between journeys and set desired confidence scores. A/B tests can be optimized for specific goals and KPIs.
“Namshi has close to 150,000 products. We first added elements like Similar Products. It created a huge impact in engagement. That's when we found that this is a game changer for us.”
- Selvin Kumar, Growth Hacker
Similar Products With Dynamic Personalization is one of the most powerful recommendations to place on Product Detail Pages (PDP).
Similar Products accounted for a 4X increase in conversion for one of Asia’s largest marketplaces.
“Vue.ai's product managers sit in all our meetings at Tata Cliq. That’s the level of trust. It is showing results in our numbers.”
- Vikas Purohit, CEO
Vue.ai's Customer Success teams work closely with retailers to design and run A/B tests that constantly improve ROI from personalization.What sustained growth looks like →
Consistent growth in Conversion Rates seen by a Vue.ai customer as a result of continuous A/B tests run by our Customer Success teams.
Japanese fashion retailer FLAVA increased AOV by 40% in just 3 months with outfitting recommendations placed on the Product Detail Page (PDP).See Vue.ai’s Occasion Based Styling Recommendation →
We understand that retail businesses vary greatly from each other. VueX is designed to allow retailers to add business filters and adjust weightages of A.I. algorithms, to match their business strategy and inventory.
The report is designed to help retailers understand the benefits AI-based personalization solutions offer over traditional legacy systems.Read Report →
And that’s why we put metrics like Directly Attributable Revenue on our dashboard. Measure all metrics that matter. Work closely with our customer success teams to achieve the highest business impact.
Increase in AOV
Directly Attributable Revenue
Increase in Return Visits
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