Personalization For an Online Marketplace in Asia

Personalization in the age of experiential retail is a necessity for e-commerce. Customers look for individualized experiences over recommendations based on segments. Vue.ai allows you to tailor your e-commerce storefront using personalized recommendations based on each shopper's style preferences, and thus bring shoppers down a guided journey through your online store, reduce bounce rates and ensure your shoppers engage with the rest of your site.


This case study will provide you with a deep dive into how personalization can add significant value and what sets Vue.ai's personalization suite apart.

One of Asia's largest online retail marketplaces - a $150B family-owned conglomerate implemented Vue.ai's personalization solution across their site and saw the following impact:

  • 9.4% lift in overall revenue per visit
  • 101% lift in user engagement rate through Dynamic Personalization
  • Vue.ai users add to cart 3x and buy 4.5x the sitewide average

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